What's next for investment in the African cultural and creative industries?

As support for African Cultural and Creative Industries (CCIs) gathers momentum, now is a fitting time to take stock of where we are today and to think ahead to the opportunities and challenges before us to ensure that African CCIs access the investments necessary to realize their full potential. This leaflet is addressed primarily to policymakers and private-sector investors interested in the CCIs. CCI practitioners will also find some useful information for lobbying for increased support to their sectors.

This leaflet is provided by the Afrique Créative team. Initiated and funded by the Agence Française de Développement (AFD), Afrique Créative is an acceleration program for African cultural and creative businesses implemented by Africalia, the investment firm Investisseurs & Partenaires (I&P), Zhu Culture, Tshimologong, and the Bayimba Foundation.